This App Was Shut Down Because It Was Doing Too Well

90M+ downloads & $50k/day in ad revenue, all down to drain — what happens?

Uzman Ali
ILLUMINATION

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Yup, the story is as crazy as my title and subtitle sounds.

It started in May 2013, when Dong Nguyen created Flappy Bird. But by February 2014 alone, it had been downloaded by 90M+ people and played over 20 billion times.

But how did Dong get into building games? Let’s start from the start.

Dong Nguyen: Image source

Background flashback

Dong’s first introduction to the video gaming industry was Super Mario Bros as a child.

Image from Super Mario Bros.

This early love for Super Mario Bros. inspired him to start coding his games when he was just 16. After that, Dong started studying computer science at the Hanoi University of Science in Vietnam. Instead of doing traditional programming, he decided to act on his love for games.

And what better way to do it than interning at a gaming company?

He got an internship at Punch Entertainment, a Vietnamese video game company. This experience at Punch sparked his interest in building games…

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Uzman Ali
ILLUMINATION

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