Jul 20, 2020
5 min read
What Balmain’s Seine River Couture Show Could Mean for the Future of the Catwalk
By Eman Alami
On Sunday July 5th, 2020 Balmain re-structured the vision of the traditional fashion show while the world is on lockdown. Creative Director of Balmain, Olivier Rousteing sent a cruise ship down to the iconic Seine River to stage Balmain’s latest couture show.
