ILLUMINATION
Published in

ILLUMINATION

What Working in TV News Taught Me

The 4 most important things I learned

Five years ago, I left a career in television news to instead pursue a career in marketing. I learned some valuable things during that time that I carried with me.

I will share those with you in a moment, but first, let me tell you a little about my former career. I worked at three different stations — two in Oregon and one in California.

I was never on camera (unless I happened to be in the background during a newsroom shot, which happened periodically)…

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Shannon Cheesman

Shannon Cheesman

I’m a marketing copywriter with a background in TV news. I’ve written everything from blogs to breaking news stories (and everything in between) in my career.