ILLUMINATION
Published in

ILLUMINATION

When Pain Tolerance is Overrated

Start-up founders need lots of the grit but that can also blind one to when its time to pack it in.

It was many years ago. I was listening to the man speak. He just needed to get the marketing message right so he could improve the sales of the product and save the company. He was the founder, the CEO, the believer, and his product worked. Or…

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Manu Chatterjee

Engineer and Father of two. Passionate about, science, music, short stories, and little things that make life interesting.