8 Insider Hacks to Skyrocket Your Audience Growth on Medium
As someone who embarked on their writing journey on Medium, I understand the platform’s allure and its inherent challenges. It’s a place where words have the power to resonate with readers worldwide, but it’s also a space where countless voices compete for attention.
Growing your readership on Medium may seem like navigating uncharted waters, but fear not. In this article, I’ll share with you eight hidden gems of wisdom, gleaned from my own experience, to help you swiftly expand your audience on this remarkable platform.
1. Repost Your Content on Medium
One of the simplest yet effective growth hacks is to repost your existing content on Medium.
By doing so, you introduce your work to a new audience while giving it a fresh chance to gain traction.
Medium’s recommendation algorithms can help your content reach readers who might have missed it elsewhere.
2. Create a Publication for Your Brand
Establishing a publication dedicated to your brand or niche is a powerful strategy.
It not only gives your content a centralized home on Medium but also adds credibility to your expertise.
Consistency is key here; regularly publish quality articles under your publication’s banner to build a loyal readership.
3. Always Cross-Link Your Articles
Cross-linking is a smart way to keep readers engaged and explore more of your content.
Embed links to your other Medium articles within your posts.
This not only enhances the reader’s experience but also increases the time spent on your profile, signaling to Medium’s algorithms that your content is valuable.
You might be wondering, “How do I cross-link my articles?” Well, let me provide you with an example. Suppose you’re eager to explore proven strategies for significantly boosting your Medium articles. I will soon be publishing another article on “9 Proven Strategies to Radically Boost Your Medium Articles” so stay tuned.
4. Enhance Readability with White Space and Images
Readability matters. Make your articles visually appealing by incorporating ample white space and including relevant images.
A well-structured article is more likely to captivate readers and encourage them to stay longer on your page, ultimately leading to increased followers.
I skillfully employ white space and incorporate top-notch images to enhance the overall readability of the content. I encourage you to take a look at some of the articles that I’ve published and draw inspiration from those articles.
5. Pose Thought-Provoking Questions
Engage your readers by posing thought-provoking questions within your articles.
These questions can stimulate discussions, and engaged readers are more likely to follow you and return for more of your content.
Sparking curiosity and reflection is a potent way to grow your audience.
Here is an example article where I’ve effectively posed thought-provoking questions to engage my readers.
Feel free to draw inspiration from these example questions to craft your own thought-provoking inquiries and spark meaningful discussions with your audience.
6. Encourage Reader Participation
Boost your engagement on Medium by actively inviting readers to share their opinions in the comments section.
The more interactions your articles generate, the more favorably they are viewed by Medium’s algorithms.
Encourage discussions and create a sense of community around your writing.
7. Add a Call to Action (CTA)
At the end of your articles, include a clear and compelling Call to Action.
Ask your readers to clap (Medium’s equivalent of likes), comment, and highlight sections they enjoyed.
CTAs are effective in prompting immediate reader engagement and building a loyal following.
Take a look at the end of this article for my Call to Action.
8. Optimize for Discoverability
Make your stories discoverable by optimizing them for Medium’s search and recommendation algorithms.
Add relevant tags and titles to categorize your work effectively.
Additionally, ensure you provide an SEO-optimized title and description in the “More settings” section when publishing your article.
This optimization enhances your article’s visibility on both Medium and external search engines.
In a Nutshell
These eight little-known hacks can significantly accelerate your audience growth on Medium.
Remember that building a robust following takes time and consistency. By implementing these strategies and continuously refining your approach, you’ll be well on your way to Medium success.
So, start applying these hacks, keep writing, and watch your Medium audience grow steadily.
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Author: Usman Aslam (Principal AWS Solutions Architect)
