Medium Publication Benefits
Benefit From Having Your Own Medium Publications!
How Medium Writers Benefit By Having Their Own Publications!
Medium Non-Members Can Read The Full Story HERE!
What you will learn in this Medium article.
· Benefit from having your own Medium publications introduction.
· Focus on topic and keyword targeted Medium publications.
· Publication design suggestions for your Medium publications.
· Conclusion of benefit from having your own Medium publications.
· Free affiliate marketing stuff for our Medium subscribers!
Benefit from having your own Medium publications introduction.
In order to benefit from having your own Medium publications, you might want to pay attention to this article. It will guide you through the benefits of having your own Medium publications.
But it will also show you what to focus on when you create your own Medium publications. Therefore, you might want to read to the end, and “be in the know” about Medium publications.
There are several ways you can benefit from having your own Medium publications, as listed below. But the most important part of Medium publication growth is SEO. If you want to benefit from SEO, then you want to comply with SEO requirements.
But we will guide you through the “research” part of benefiting from having your own Medium publications. There are 4 primary beneficial advantages of having your own Medium publications.
· SEO Indexing And Ranking.
· Building Targeted Audiences.
· Help Other Writers Grow.
· Build Recognition And Trust.
When you approve someone as an “Editor” for your Medium publication, please be sure they “know what they’re talking about”. Don’t just add editors randomly because you were asked to do so. Below are some ways to ensure you add the right people as editors to your Medium publication. When you blindly add editors, chances are good you will “bleed writers”.
· Professionally Completed Profiles.
· Experienced Medium Writers.
· Advanced Knowledge About Medium Writing.
· Familiar With Medium Publication Topics.
If you want your Medium publication to grow and benefit from having your own Medium publications. Then the last thing you want to do is “bleed writers”.
Because professional writers do not appreciate being “guided” by someone who does not know the first thing about writing. In fact, most of them will not even argue.
They will just “leave”. Because they don’t have time for pointless bickering, they have work to do. Chances are they will just publish to other Medium publications. Or focus more on their own publications. Because most professional Medium writers have their own Medium publications.
Many Medium publications, established, and new Medium publications alike, lose writers because of this.
Losing your experienced and professional writers is not advised when you want to benefit from having your own Medium publications. But let’s move on to some Medium publication design and targeting advice, shall we?
Focus on topic and keyword-targeted Medium publications.
Any content you choose to create, with the aim of getting indexed and ranking in search engines, starts with “keyword research”. Because with SEO you have the chance to target a specific audience, based on interest (keywords) and GEO location targeting.
If you want your Medium publications to grow, then you must apply SEO ranking strategies.
Ranking both Medium articles and Medium publications in search engines, furthermore, also depends on your Content Structure And Layout. With Medium publications, you must add the name (Title), description (Metadata), avatar (Favicon), and logo (Thumbnail).
This is where you leverage your target keywords and search phrases. Especially with the title and description (280 Characters).
Find trending topics and keywords related to your idea for a Medium publication, then decide if the “volume” and “competition” warrant creating a Medium publication. For this, we use the tools mentioned below.
Finding trending topics, keywords, search phrases, and level of competition. Those are the focus points for “keyword research” and targeting a specific audience.
· Google Trends.
· Google Keyword Planner.
But there is also “keyword search volume prediction”, which can be determined by installing a free browser extension called “Keywords Everywhere”.
Many people overlook this aspect of keyword targeting, not understanding why their ranking went from page one to page none overnight. Because of keyword search volume prediction. What ranks today, may not necessarily rank tomorrow.
As illustrated above, once you have installed the free browser extension “Keywords Everywhere”, this is the kind of results you can expect. Now you can target the kind of keywords and topics that will still be “popular” in the future.
That way you index and rank your Medium publication in search engines and drive targeted SEO traffic to both your Medium articles and publications.
By applying a specific content layout and structure for both our Medium articles and publications. We have seen a 900% growth rate in the past 5 months (Medium Growth), proving how effective proper Medium article and publication SEO can be.
But also placing exclamation on the importance of keyword search volume prediction research.
Publication design suggestions for your Medium publications.
Design is equally important with professional SEO because with SEO you need a thumbnail display to attract attention. In any feed, be it search result pages or otherwise, design is how you create curiosity with your “first impression”.
The first impression is what turns a scroll into a visitor. Then turns a visitor into a “reader”, and ultimately, turns a reader into a “buyer”.
You can create all the designs in any file format 100% free with a design and editing tool called “Canva”. If you want to benefit from having your own Medium publications, apart from SEO, design is “how you do it”.
Below are listed the 3 designs for your Medium publications, along with suggested image sizes and file formats.
· Avatar (1000p X 1000p — JPG, PNG, And GIF File Format).
· Logo (500p X 500p — JPG, PNG, And GIF File Format).
· Background (1200p X 400p JPG, PNG, And GIF File Format).
For regular images, we do recommend PNG image file format, because it creates a balance between image clarity and load speed. But you can “play around” with the options and find where you get the best results.
To attract more attention though, we recommend using the GIF image file format. But why do we suggest the GIF file format?
A GIF image is also known as “a short clip without sound”, primarily designed to attract attention through movement. Below is an example of such a Medium publication background image in the GIF file format. There is, however, a “catch” when using images with Medium publications in the GIF file format.
The “catch” is that your GIF image files cannot exceed 25 Meg on Medium, but you want to focus on a GIF image file size no larger than 15 Meg. But why is that?
That is because, with most social networking platforms, the maximum allowed file size is 15 Meg. Therefore, should you exceed 15 Meg, although it will be accepted in Medium.
The thumbnail will not show when you share your Medium articles and publications on social platforms. That will influence your ability to create curiosity tremendously. But using the correct GIF image file size can result in a lot more visibility too.
Two sides of the same coin, as it were. With Medium article writing and publications, the article featured image and publication logo are used for the presentation thumbnail.
Conclusion of benefit from having your own Medium publications.
There are 4 major ways you can benefit from having your own Medium publications, SEO must be the most exciting. Because with proper SEO when it comes to content creation (Medium Articles And Publications), you get to target the right people at the right time.
This increases your chances for exposure through search engine indexing and ranking with SEO. Below are listed the advantages of benefiting from having your own Medium publications. Basically, Medium publications can be an SEO traffic powerhouse when leveraged right.
· SEO Indexing And Ranking.
· Building Targeted Audiences.
· Help Other Writers Grow.
· Build Recognition And Trust.
In order to benefit from having your own Medium publications, you might want to add professional editors. But when you do, be selective. Be very careful who you approve as editors especially. Because your Medium publication editors must be capable of guiding other writers on Medium.
Choosing the wrong people to add as editors can result in your publication “bleeding professional writers”. Especially when you are only getting started with Medium publications, you DO NOT want to lose your professional writers.
· Professionally Completed Profiles.
· Experienced Medium Writers.
· Advanced Knowledge About Medium Writing.
· Familiar With Medium Publication Topics.
Furthermore, if you want to benefit from having your own Medium publications, you must focus on SEO. Doing both keyword research and keyword search volume prediction research is important. What ranks today, might not necessarily rank tomorrow.
You can use a tool called “Keywords Everywhere” to research keyword search volume prediction. It is a free browser extension that is easy to install and activate. For keyword research, search volume, and competition you can use the free Google tools as mentioned below.
· Google Trends.
· Google Keyword Planner.
Last, but not least, if you want to benefit from having your own Medium publications, then you will need to be a little creative. Canva is a great (FREE) image and video creation and editing tool. When creating your Medium publication, focus on the below listed suggested image file formats and sizes.
· Avatar (1000p X 1000p — JPG, PNG, And GIF File Format).
· Logo (500p X 500p — JPG, PNG, And GIF File Format).
· Background (1200p X 400p JPG, PNG, And GIF File Format).
Medium publications are really easy to create, and you can benefit from having your own Medium publications by following the advice in this article. Because these are the same strategies we used to see a massive 900% Medium statistics growth in less than 5 months! Leveraging SEO can be time-consuming, but it is, after all, a “long-term” goal.
If you found this Medium story helpful, kindly let us know in the comments. We would love to hear your opinion. Did you know about the benefits of having your own Medium publications? Do you struggle with driving traffic, generating sales, creating content, or writing? Do you want to create your own Medium publications?
If you need help with anything, we speak “Medium” and “Writing” rather fluently, so feel free to reach out any time. With that, our “Benefit From Having Your Own Medium Publications!” story on Medium is concluded. Now you know how to design and how to benefit from having your own Medium publications!
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