This Is Now the Most Important Time in the Film Industry: Wednesdays at 3 AM

Welcome to the Disney+ Adventure Hour, where you’ll never want to leave

Wanda and Vision realizing there’s a new Star Wars show to watch. (WANDAVISION / DISNEY+)

(Note: Since this article’s publishing, Disney+ changed their preferred day from Fridays to Wednesdays. The actual substance of this article, I think, remains more relevant than ever.)