Four ways to defeat competitors, lead your industry, then help lead the world
Breakaway strategies: How can your company defeat competitors and capture your industry? Then scale to help lead a successful planet?
To get ahead of competitors agile responses are too slow. You have to anticipate tomorrow’s world.
Strategic thrusts transform markets and capture industries.
New technology is transforming your customers, products, competitors and company.
If you wait until others move first with better business models and innovations, they can make your products obsolete or change your customers’ needs.
Your best agile response will be too slow. Your only chance to defeat your competitors is to anticipate what’s coming in tomorrow’s world and get ahead of them. You have to leap farther ahead than even the toughest competitors, because the latest high-tech advances, startups and new business models are coming after you.
Companies struggle to create market leading innovations
Ask ten companies which innovations they need and you’ll get ten different answers.
Your best answer is, what does your company want? What does that include, and when do you need it?
It’s a deep question, because with the Expandiverse your answer could change the future.
Expandiverse Technology offers many new options from tomorrow’s Digital Earth. Here are four of them, from the fastest to the biggest.
1. Fast features
First is adding new features to your existing products and services. Every company does this when they plan and develop the next generation of their products and services.
The first step is mapping: We overlay Expandiverse features that are appropriate for your product or service, and work with you to select the ones that add the most value. Then we work with the individual product managers, development leads and their teams directly. The features are developed into prototypes, tested and readied for market.
For example, Apple’s new iOS 7 parallax screen saver simulates a 3D view. Expandiverse’s “Superior Viewer / Sensor” turns your video communications into simulated 3D, so you feel like you’re with each other, and have just a window between you. Your smart phone, tablet, laptop and more can feel more like you’re with others, instead of looking at them like actors on a flat screen.
For a different kind of example, Expandiverse Technology includes security and protection for your physical devices and property. Electronics, property and the connected products you sell will protect themselves, making your company, suppliers and customers safer.
In just two features, you’ll put your customers in a 3D parallax simulated world, with devices that are digitally protected and safer. There’s more, but the opportunity is clear:
Ready to race ahead while your competitors choke on your dust?
2. New products and services
A second option is new products and services. What would you like to add next, or in the future? Map Expandiverse Technology to your product road map and provide new choices ahead of your competitors. We work with your teams to help bring your new products and services to market.
An example is Virtual Teleportals (VTP), which can add sets of Expandiverse features to current smart phones, tablets, PCs/laptops, and other devices. One VTP feature is becoming continuously connected to your people, services, tools, resources and places. Another is continuous switching so your connections switch with you as you move to different devices.
Other Expandiverse features can be added to today’s devices through Virtual TP’s, like shared life spaces, privacy, boundaries and filters.
Your company can start delivering an Expandiverse of VTPs across many digital devices. Because it’s both digital and physical, the Expandiverse includes products for capturing your competitors’ customers before competitors can react.
Capture entire markets with new ways to use existing devices, with new Expandiverse Virtual Teleportals.
3. Strategic thrusts that transform markets and capture industries
Many of today’s markets are “winner take all.” One company dominates, like Google, Facebook and Amazon. A great example is Apple, which created three dominant products in one decade with the iPod, iPhone and iPad.
This third option asks the critical business question: Do you want your company to remain dominant, or become dominant? Expandiverse Technology offers opportunities for leading companies to continue to lead, and for challengers to try and capture their entire market or industry.
Your answers determine the parts of Expandiverse technology you use, how you develop and apply them strategically to leap ahead of your industry. To try and own the future.
For example, devices are a $1 trillion/year industry that includes computers, laptops, tablets, smart phones, smart TVs, interactive wearables like Google Glasses, and the coming VR/AR/MR world (Virtual Reality, Augmented Reality and Mixed Reality).
Teleportals fit those niches and converge computing, communications, television, the Internet and more into a continuous digital reality architecture that follows and supports each user as he or she switches devices during the day.
Teleportals make the whole digital world local to every user including their people, services, places, tools and resources. They turn users into global people who routinely use the whole digital world as their personal resource.
Teleportals let your devices, products and services leap ahead into tomorrow’s digital world, while handing you a new opportunity:
Capture the leadership of this $1 trillion/year industry.
4. If you add a Digital Earth, will you lead it?
Above that is the fourth and largest option. Instead of a feature, a product or a strategic thrust, the fourth option is a time shift.
We use so many screens that we can see and feel that we will evolve into a digital world. Now Expandiverse Technology can accelerate your company, and catapult your business into industry leadership. From there you can scale to help lead tomorrow’s Digital Earth.
Does your company want to own that future’s products and services as much as possible? If so, one step is to start that future before your competitors. Another is to control Expandiverse IP, which will be in force until 2031, so you can try one or more launches until you reach lift off.
Because if you change the world and become a leader of our next digital world, you may climb to a position you can keep for a decade or two. Maybe for a generation or more.
The real question is, do you want to help lead the world?
Tomorrow is not just another day
Most good companies already know how to do the three familiar options: New features, new products, strategic thrusts.
They know the drill: Evaluate new tech, decide what to use, manage development, use both employees and consultants, create prototypes, test them, then launch and sell, sell, sell.
It turns out to be the same to create an Expandiverse time shift into tomorrow’s digital world: Select the tech, use a lean process to develop and test it, then launch and market it. If you hit the target, you win. If not, Expandiverse Technology is IP so you learn, plan and figure out how to try again.
If you want a future where your company is the leader, the Expandiverse has these four and more ways you can make it happen.
Ready to own tomorrow’s markets? With Expandiverse Technology, your answer could change the future.
Next Chapter: Virtual Teleportals: How soon could your company lead a Digital Earth?
How could your company kick-start a Digital Earth and seize its competitive advantages sooner?
Dan Abelow is an independent inventor, author, speaker and technology consultant. His previous patents have been licensed by over 500 corporations that include Apple, Google, Microsoft, Samsung Electronics and others. He holds degrees from Harvard and the Wharton School.
The Expandiverse is new technology to simultaneously solve personal, economic and societal problems worldwide. Within months after its first patent issued, it was cited over 450 times by subsequent patents.
The Expandiverse vision is a people-first Digital Earth that includes:
- A Global Digital Transformation that eclipses individual company transformations, by developing personal and planetary success.
- Personal Exponential Growth begins, so everyone can rise to Personal Greatness and start Universal Prosperity. This accelerates growth throughout continuously connected markets and supply chains.
- Partnership Capitalism shifts Adam Smith’s “invisible hand of the marketplace” (from 1776) to the “visible hand of digital consumers.” When people use Digital Boundaries, customer-centered companies can respond accurately. People receive Journeys to Quality Lives.
- A small number of winner-take-all companies can drive this Expandiverse transformation. Your company can use this to lead your Industries, then scale that to lead a people-first Digital Earth.
Industry Roadmaps, Executive Briefings and Foresight Examples are at the Digital Earth 2025 website.
Expandiverse Technology and Services are at the Expandiverse website.
Can you envision a world where tech helps everyone succeed and prosper? If yes, can you share this with senior executives who may want to lead a people-first Digital Earth and its Digital Economy?
Get in touch. Let’s discuss how your company can improve lives and fortunes everywhere, and lead our planet.