Why You Should “Eat the Rainbow”

Incorporating a variety of colorful plant foods will help ensure you are getting your daily dose of phytonutrients, which may elicit anti-cancer and anti-heart disease effects.

Examples of colorful phytonutrients

Red: Lycopene

  • Lycopene is found in tomatoes, pink grapefruit, red peppers and watermelon
  • This phytonutrient provides antioxidant properties and supports heart health. It has also been found to be protective against certain cancers, including prostate cancer

Orange: Beta-Carotene

  • Beta-Carotene is found in pumpkin, sweet potato, carrots and cantaloupe (as well as several other green vegetables)
  • This nutrient is a precursor for Vitamin A, which is important for vision, and the health of your skin and immune system

Yellow: Zeaxanthin

  • Zeaxanthin can be found in corn, egg yolks, winter squash, carrots and citrus fruit
  • This nutrient is associated with protection against atherosclerosis, decreased signs of aging, as well vision and skin health

Green: Lutein

  • Lutein can be found in collard greens, kale, spinach, broccoli, Brussel sprouts and lettuce
  • This nutrient is also important for vision health and is known for having anti-inflammatory properties

Blue / Purple: Anthocyanin and Resveratrol

  • Anthocyanin can be found in blueberries, blackberries, eggplant, and plums
  • Anthocyanins are believed to delay cellular aging and may help reduce risk of cardiovascular disease and cancer
  • Resveratrol can be found in red wine and grapes
  • Resveratrol is an antioxidant, which supports heart health and also has anti-inflammatory properties

What are the consumption guidelines?



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