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5 Common Urges Among Entrepreneurs That You Must Fight Against to Be Successful
Fighting these natural human instincts is the first step in becoming a successful founder
By Hillel Fuld
Entrepreneurship is not for everyone. One of many reasons most entrepreneurs fail is that in order to build a large sustainable business, you have to fight natural human urges along the way. I have met countless founders who run their company based on natural human instinct, and I’d estimate that the result is failure nine times out of 10.
Being an entrepreneur and creating something from nothing is anything but natural. That said, here are five common urges that every entrepreneur needs to learn how to fight:
You want to run with your idea immediately.
Out of all of the urges you need to fight, this is the most important one by far. An idea is just a microscopic part of building a profitable venture. If you have an idea, that’s great. Now, take a breather and do research about who else had a similar idea. Who else is aiming for the same target audience as you? Who else is trying to solve the same problem as you? All those companies are your competitors.
