Here’s How The Next Big Thing Really Happens

A blueprint for discovering the technologies of the future and bringing them to market

inc. magazine
Dec 11, 2017 · 5 min read

By Greg Satell

It often seems easy to know when the next big thing is upon us. Someone like Steve Jobs or Elon Musk stands on stage and tells us what they are planning to launch. The business press gets excited, pundits…