Incent Marketplace beta launched at CeBIT Australia 2018

We showcased our flagship app to the 300 companies and 15,000 professionals who attended Asia Pacific’s largest B2B tech event in Darling Harbour this week

Incent is on a mission to reimagine customer loyalty, and our first step into the e-commerce world has now taken place with the release of our flagship Marketplace application beta. The Team debuted the app at CeBIT Australia 2018, showcasing it to a huge range of interested tech companies and individuals. Our attendance at CeBIT helped us add over 500 users to our platform over the week and garnered plenty of positive interest from the business and tech community.

To celebrate the launch of the Marketplace beta, we offered CeBIT attendees the chance to win $5,000 AUD in INCNT. This week we welcomed our winner of the competition, Phil from Sydney, to our office and used the new send feature to gift him his prize.

Anyone who has already signed up to use our toolbar and has an account with us will have access to the Marketplace, and will be able to earn cryptocurrency just by going about their everyday shopping online!

Crypto rewards
Our vision for customer loyalty is built on two insights. Firstly, traditional loyalty schemes don’t work. That’s why so many customers have old reward cards gathering dust in their wallets and drawers at home. Secondly, that blockchain and cryptocurrency are ideally suited to answering this problem — but that despite huge interest in the technology, people still find it daunting to get hold of crypto.

Incent’s solution is to work with companies to give customers rewards in the form of our Incent token, seamlessly delivered into a wallet built right into their web browser — enabling them to collect crypto in the course of shopping with our partners. At the beginning of 2018 we released our pilot product, a simple Chrome extension that rewarded users with Incent just for browsing the web. The next step is our fully-featured affiliates marketplace, now launched in beta, before we integrate directly with e-commerce outfits and bricks-and-mortar businesses here in Sydney in the second half of 2018 — and for what it’s worth, we’re seeing a lot of very promising interest, both at CeBIT and further afield.

We’re really excited about the future for Incent, and we’re looking forward to seeing some of our earliest supporters using the marketplace. Stay tuned, because we’re expecting lots of good news in the second half of this year.

To try out the marketplace, visit http://incentloyalty.com/.