Misinformation, Disinformation, Malinformation are pointless labels

Jargon hides behavioural manipulation that’s secretly changing how you think

You don’t need permission to think. But in the future, you might.

You’ll often read an article these days that is the result of “fact-checking” — as if an SVG logo and a tick emoji is going to make you feel differently about how a brand, essentially, delivers information to you.