On 19th August 23- This Book Launch Broke The Internet

Ruchi Nirmal
Thoughts And Ideas
Published in
2 min readAug 29, 2023

Alex Hormozi revealed “$100M Leads” with an offer:

Credits: Alex Harmozi’s YouTube channel

Alex Hormozi revealed “$100M Leads” with an offer:

“Join the webinar & I’ll share something I’ve been working on for 4 years with the live viewers.”

I broke down 7 BIG ideas from the inside so you don’t have to:

If you’ve never heard of him… he’s:

• 34-year Iranian-American
• Founder of acquisition.com(one of the fastest-growing companies in America)
• Author of $100m offers (Best-seller on Amazon)

And just made history this week…

#️⃣1. Make your lead magnets so valuable that –

People should feel like idiots leaving them

1. Map out all the valuable ideas you can give
2. Give them everything for FREE
3. Make it better than your competitors’ paid products

#️⃣2. Choose any CORE 4 marketing techniques

Master them to generate quality leads

• Pick 1 method then 100 actions per day
• Stay consistent for 100 days and move on to another one
• Build systems around it
• Track the progress

#️⃣3. Your customers should be 100% content.

Give them crazy value & they’ll give referrals happily.

• Make it convenient for them to refer you
• Ask them for feedback
• Over-deliver to build your authority

#️⃣4. Work on building a team for lead generation so you can focus on other business aspects

•Train them
• Share your documented SOPs with them
• Give incentives and commissions for leads generated

#️⃣5. Use affiliate programs for big launches

Let them generate leads for you

• Give commissions to affiliates on launch success
• Make your launches simple & profitable for affiliates

#️⃣6. Expand lead generators for massive results

• Make every customer your lead generator
• Show your team how they can get benefits of lead generation
• Turn every affiliate into a lead magnet to attract more affiliates

#️⃣7. Make lead generation in business your top

priority.

• Your business goals should be around leads inflow
• Tracking leads as your top KPI
• Test-Improve-Test-Improve

P.S.S. ➡ Did you watch his webinar? Don’t you think Alex is the new Russell Brunson?

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Ruchi Nirmal
Thoughts And Ideas

Diagonally parked in the parallel universe. Optimist. Reader. Goal Digger. Follow me on twitter @ruchinirmal33