UX Maturity Project (Part I)
The UX (User experience) maturity project was born out of the need to gather awareness in Indie Campers to the UX design concept, in which we also highlight the benefits of having a product team focused on UX.
To do that we are doing a trilogy of presentations, each one focused on a major aspect of the project:
- Introduction to UX
- Different stages of UX Maturity
- UX Strategy/ Figma World: Highlighting the effective ways of working with Devs.
The video below is referring to the first presentation (Introduction to UX).
Two of the Product designers of the team (Mariana Botelho and Daniel Brifo) will go through a lot of UX concepts like User Centered Design and will and will approach the team in order to understand how the teams of developers and product managers think this concept is and what it brings to the final product, which in our case is the entire digital experience of renting a campe
rvan!
Enjoy!
