7 June 2017
7 June 2017
Welcome to your weekly InnovaBuzz Newsletter — a roundup of what’s new in Website Development, Internet Marketing, Content Marketing and Innovation.
by Jürgen Strauss
As far as I know, I’ve never suffered from clinical depression. I’ve never had hormonal imbalances or chemical imbalances in my brain that impacted my mental health. I’ve never required medication for mental health conditions. I admire those who’ve dealt with these conditions, overcome them and learned to manage their condition, and even open up and share their learnings in this series of posts. Their courage and their preparedness to be vulnerable is inspirational.
Whilst I haven’t suffered these conditions, I have been bullied, I have suffered setbacks, I have had bad things happen to me, I have lived through tough times and I have spent far too much time feeling sorry for myself in some of those times than I care to remember. I’ve struggled to see that proverbial light at the end of the tunnel and find ways to move forward.
That was then. This is now.
Read this article and find out how Jürgen uses his personal biking experiences and his insights from Neuro-Linguistic Programming (NLP) to move forward despite setbacks in life and business.
by Brian Clark
It’s as if awareness of a brand is enough to spark trust. And it’s true — we do tend to prefer brands that we know, even if there’s no true difference between one product and a generic one.
But when it comes down to choosing between two or more brands, trust becomes critical. This is one of the benefits that content marketers have over competitors who don’t create and freely share valuable information — and it can be substantial if done correctly.
Traditional marketing is big on the know — it’s all about creating awareness in the marketplace. Add in some clever messaging to prompt some level of liking, and mission accomplished, right?
Read more to see how trust is build on dirrerent levels.
by Dara Fontein
Over 5 million businesses around the world use Instagram to tell their story. With this much competition, it’s clear your brand needs to find new ways to stand out. Thankfully, there are Instagram apps that can help.
To save you time, we’ve rounded up 14 of the best apps out there. Read on for the full list.
Do you work with or in a remote team? Join our Global NEST (Nurture Excellence in Specialist Teams) Facebook Group, for those who manage teams in remote locations, with different cultures and those who work in remote locations from other team members. Come and share your experience of working with or in remote teams.
Jürgen led large global multi-national teams across Asia, Europe, India, North America and Australia for many years and wants to share everything he knows to help others as well as learn from members of this community.
Let’s all help each other build our very own Global NESTs.
by Loryn Thompson
The first time I rode a motorcycle, I fell in love. Between the power, the speed, and the freedom, I knew it was something I wanted to keep doing for a long time. But I also knew I had a lot to learn.
Learning to ride a motorcycle requires several new skills. You have to learn how to maneuver and balance a heavy, two-wheeled vehicle, how to change gears, how to let the clutch out smoothly and at the right time, and how to work the hand and foot brakes.
And that’s before you leave the parking lot.
Learning to advertise on social media is a similar experience: there’s a lot to be excited about, but all the options, features, and adjustments can leave you dazed. Read some guides that can help you to get started with social media ads.
by Catherine Park
Outsourcing is the not-so-secret weapon many successful entrepreneurs and companies use to decrease their costs, by allotting a portion of their work to a third party.
When done properly, outsourcing can lower your bottom line as well as raise your productivity.
Outsourcing can be done domestically or by contracting an offshore solution provider (often known as offshoring).
If you’ve always wanted to know more about outsourcing but haven’t really got a handle on how it can help you, read on to learn how you can exploit this growth hack.
by Tanya Tanevska
The internationalization of Vox Teneo started in 2009 with the first company registered outside of Belgium. Today we are present in five countries, two continents and have clients from all around the globe.
Like many other companies in the tech industry we are taking advantage of all the online tools available, that make it possible for development teams to collaborate, but we are also facing all the challenges of remote teams management.
Read more to know how to best manage and serve remote team members.
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