InnovaBuzz Newsletter 9 August 2017

InnovaBuzz Newsletter

Welcome to your weekly InnovaBuzz Newsletter — a roundup of what’s new in Website Development, Internet Marketing, Content Marketing and Innovation.

Information Marketing: Why Every Business MUST Do It

Information Marketing: Why Every Business MUST Do It

Instead of treating sales as a “push” strategy, where you are struggling to convince leads to buy your products, what is much more effective is an education strategy.

Provide information; when done well, this has customers lining up at your door to buy from you.

This one hour Facebook Live session will cover the strategies to achieve an effective Information Marketing System. Claim your spot and access the Information Content Planning Worksheet!

Register Now…

4 Ways to Stock Your Content War Chest

4 Ways to Stock Your Content War Chest

Entrepreneurs are constantly battling for industry authority and customer engagement, and many marketers believe they can achieve these goals through content marketing across several channels.

Even before the business has launched, entrepreneurs can begin the storytelling process through publishing authentic stories and thought leadership pieces.

Getting a head start in content writing allows entrepreneurs to become the de facto experts in their industries and strengthens their authority.

Read and think of this ever-growing collection of owned content as a “content war chest” that an entrepreneur can draw from to control the conversation and reinforce brand identity.

Read More here…

6 essential steps to prep your content for promotion

6 essential steps to prep your content for promotion

There are a few things people overlook before they promote their content. They can seem unglamorous and trivial, but at Quuu Promote, we know they make all the difference. Even the best content in the world can be undone by a few simple, but distracting, mistakes — and fixed with a few simple checks.

If you’d like your blog posts to be shared with the best in the business, to attract loyal admirers, and create as many sales as possible, keep reading.

Read More here…

Newbie’s guide to getting started with video marketing

Newbie’s guide to getting started with video marketing

You need video in your marketing strategy, and fortunately, most business owners and marketers these days seem to get the message.

That said, knowing you need video and actually producing it are two different things. As our #Qchat revealed, content creators have plenty of different hold-ups when it comes to using this powerful form of media.

In this article, the author wants to offer you practical solutions to all of these issues, based on the video marketing work he has done for himself, as well as the video creation and promotion he has done for various brands. Read to know more.

Read More here…

Global NEST

Global NEST — Remote TEAM Excellence

Jürgen led large global multi-national teams across Asia, Europe, India, North America and Australia for many years and wants to share everything he knows to help others as well as learn from members of this community.

Let’s all help each other build our very own Global NESTs.

Join Us on Facebook…

4 Simple Techniques to Hone Your Message

4 Simple Techniques to Hone Your Message

Do you feel like your business is going unnoticed? Is your message not reaching the right people or anyone at all? Do you wonder why some people have 10,000 likes on their article and you only have 100?

Here’s what I know to be true. If your business is not clear on its message, you aren’t going to stand out.

Period. People want the realest version of you. In a world full of B.S., it’s refreshing when we come across a message that is 100 percent no fluff and purely genuine.

If you want to be your true self and become the authority in your field, consider these four steps.

Read More here…

Create a High Performing Remote Company Culture

Create a High Performing Remote Company Culture

One of the common concerns we hear from leaders is how to create or maintain strong company cultures. This challenge is exacerbated considerably when the business (like ours) is globally distributed.

When everyone is in an office together, people naturally gravitate towards each other during and after work to share stories and build relationships. That experience often falls to the wayside with remote teams.

What we’ve done is create short weekly rituals that give people an opportunity to connect beyond the business. Trust, which is a vital ingredient for any high performing team, emerges from knowing more about co-workers; their desires, personal experiences, and challenges.

We intentionally engineer these check-ins three times per week, and the content is a reflection of our own core values. Figure out your core values and create your own unique rituals aligned with them.

Read More here…

That’s all for this week!

Remember to KEEP INNOVATING, and BE AWESOME!

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Dr Jürgen Strauss

Founder of Innovabiz: TRANSFORMATION MARKETING — Building visibility, professional authority and connection with your dream clients