InnovaBuzz Newsletter 08 April 2020

Welcome to your weekly InnovaBuzz Newsletter — a roundup of what’s new and noteworthy in Marketing, Podcasting, and Innovation, what’s been happening on the InnovaBuzz Podcast and more.

David Shriner-Cahn, Smashing the Plateau

In this episode, our guest is David Shriner-Cahn of Smashing the Plateau, where he works with entrepreneurs to help them build consistent, stable, recurring revenue, with the service they provide.

David was an early adopter of podcasting, launching the Smashing the Plateau podcast in 2014 and it has now reached over 500 episodes and the Going Solo podcast is a recent addition to his podcasting portfolio.

In our discussion, David talked to us about:

  • The trifecta of what you love to do, what you excel at, and who you serve that needs that service — to identify your area of focus
  • The value of peer support groups to test ideas, to get help, and to generate leads
  • Lessons from over 500 episodes of the Smashing the Plateau podcast

Listen to the podcast to find out more.

Jason Van Orden, Marketing Strategist for Expert Influencers

In this episode, our guest is Jason Van Orden who works with thought leaders to turn their expertise into a digital platform that inspires their audience. He helps them package their wisdom and market it to the people who need it. Jason is also a long time podcaster and his latest podcast Impact: How to Grow Your Thought Leadership Brand and Business, has recently launched.

In our discussion, Jason talked to us about:

  • What marketing his rock band, his various businesses, and his podcasts all have in common, which is getting a clear message to the right audience
  • Lessons from the launch of his latest podcast
  • How to leverage a small list through joint ventures

Listen to the podcast to find out more.

The Complete Guide to Recording Podcasts Remotely

Social distancing means face-to-face podcast interviews aren’t on the card right now. Over the coming months, podcasters all over the globe will be recording remotely from the comfort of their own homes.

Of course, this is nothing new. Remote interviews have always been a staple in podcasting. So for many, the ongoing pandemic won’t have any effect on how they record episodes. But if you’re used to recording in-person or you’re considering launching a podcast, you’ll probably have a few questions about how to record interviews remotely.

This article will cover everything you need to know to record and publish high-quality audio (and video) at home. From equipment and setting up your recording space, right through to editing and post-production.

Read the article to learn more.

A Time to Lead — Imagine Being Part of the Solution

This is NOT advice — since we are all making this up as we go along!

Here are our recent thoughts:

  • Charge Fully Before Using
  • We Don’t Appreciate What We Know
  • The Future Has Come Early
  • Delighting the Customer
  • Building Assets

Let’s continue the conversation — subscribe now to our video channel or private podcast.

Being and Doing

NLP Matters Podcast

When you’ve clearly defined what you want to HAVE, it’s time to go back and to think about who you need to BE and what you need to DO to achieve that outcome.

In this episode of the NLP Matters Podcast, Joanne delves deeper into the BE and DO part of the BE-DO-HAVE Model. With all these three components in alignment, you will ensure you get the outcome that you want to achieve and be well on your pathway to success.

Listen to the podcast to learn more.

Laying the Foundations for International Conference Success

CQ for Global Leaders Podcast

When was the last time you attended an international conference? How did you interact with people from different cultures?

In this episode of the CQ for Global Leaders Podcast, Dr. Tom Verghese reflects on a recent conference he spoke at and shares some examples of how we can overcome unconscious bias when interacting with people from different cultures.

Listen to the podcast to learn more.


We’ve got more fantastic guests lined up! Look out for these InnovaBuzz episodes to publish this coming week, where we share all kinds of tips and strategies around innovation, leadership, and modern marketing.

Inspiring conversations with Kim Argetsinger, Coach, Writer, and Entrepeneur, about relationships as core to success and heart-centered selling, as well as Chris Jankulovski of Remote Staff about some of the lessons he learned from his amazing life journey and why your mindset is so, so important.

Watch out for these episodes to publish next week!

That’s all for this week.





Weekly InnovaBuzz Newsletter — — a roundup of what’s new in Digital Marketing, Content Marketing, Information Marketing, Website Development, Leadership and Innovation.

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Dr Jürgen Strauss

Dr Jürgen Strauss

Founder of Innovabiz: TRANSFORMATION MARKETING — Building visibility, professional authority and connection with your dream clients

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