InnovaBuzz Newsletter 09 March 2022

Welcome to your weekly InnovaBuzz Newsletter — a roundup of what’s new and noteworthy in Marketing, Podcasting and Innovation, what’s been happening on the InnovaBuzz Podcast and more.

We’re still celebrating the magic 500 milestone for the InnovaBuzz Podcast!

In this very special three-part anniversary episode, I’m joined by a panel of previous guests for a fascinating conversation, that could lead in any direction.

In this very special — three-part — anniversary episode 500, I’m joined by a panel of previous guests for some fascinating conversations, that could lead in any direction.

Read more and listen to our conversations using the links below.

To our wonderful audience and amazing guests, THANK YOU! We couldn’t have done it without you.

Listen to the InnovaBuzz Podcast

What is your goal when you host an event? To make sure that people feel transformed and inspired to take action.

That’s why it needs more than just filling up the room. You want your guests feeling seen, heard, cared for — and leaving with a sense of transformation as they go off into their day-to-day lives.

I recently had the pleasure of being a guest on Sarah Fejfar’s podcast, the Greenroom Central, where we talked about my experiences in designing transformative events and meaningful human connections that will leave a lasting impression on your guests.

Read More and Listen to the Podcast

Learn how to use podcasting to massively grow your network, build and deepen relationships, and as a result, grow your business!

This free audio program teaches everything you need to know, to EASILY, EFFECTIVELY and EFFICIENTLY grow your business with podcasting; to produce a show that’s really going to speak to your dream audience and transform your listeners; to build and deepen relationships and grow your network through your podcast.

This flywheel is our entire, fully tested InnovaBuzz Podcasting Process.

By following the system described in this program, you’ll be able to really showcase your knowledge and personality to a highly engaged audience and at the same time, build a deep and sustainable connection with your podcast guests.

When you’re ready, just click the button below to get started and achieve the desired result that will come with transforming your podcast into a Podcasting Flywheel.

Get Started Now

Castos Blog

If you intend to treat your podcast like a business, it’s important to create a podcast business plan. This document is a key resource; a roadmap that will set your show up for success, even if you don’t plan to turn your show into a media empire.

Many podcasters dive in without bothering with this step, but we strongly recommend taking a few minutes to put your plan on paper. It doesn’t have to be perfect (it’s not like you’re sending it off to potential investors), but it should exist as a document somewhere you can consult.

In this article, discover why a business plan is important and how to write your own podcast business plan.

Read More Here

by Roni Gosch, Podbean Blog

Having guests and co-hosts on your podcast can make your show even more exciting. There’s merit in being a solo podcaster providing information or your opinions on a topic, but having someone else with you can create a more engaging environment. A co-host or a guest can drive conversation in the studio and on social media, which in turn can boost your audience.

However, if you don’t create a welcoming environment for your guests and co-hosts, they’re less likely to have a good time or have a meaningful conversation. Your episodes suffer, and your podcast suffers. It also means that they’re likely to decline any future invitation to come back.

So what can you do to foster a good relationship between yourself and anyone you invite on your podcast? Read on to find out.

Read More Here

by Tae Haahr, The Podcast Host

Podcasting is fun, but the novelty of simply putting out episodes gets old fast. If you want to build your show into a business, you want to aim for audience growth and monetization. But how do you get there? What are the tools to earn with your show?

Luckily, there are a few tips and tricks up my sleeve that should get you pointed in the right direction. From growing an audience to building a press kit, there are some simple things you can build and practices you can implement that will help steer you towards a full-fledged podcast business.

Honestly, podcasting is a lot more fun if you’re making a little cash (or you simply don’t have to spend all of yours to get it done). So let’s see if we can get you any closer with these six growth tools!

Read More Here


We’ve got more fantastic guests lined up! Look out for these InnovaBuzz episodes to publish this coming week, where we share all kinds of tips and strategies around innovation, leadership, and modern marketing.

The tables have been turned! Cathryn Lloyd, Tom Ruwitch, Wade Galt, and Aden Nepom will put Jürgen in the hot seat on InnovaBuzz 501. Watch out for this vibrant, valuable, and meaningful conversation to publish next week!​

That’s all for this week.



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Dr Jürgen Strauss

Founder of Innovabiz: TRANSFORMATION MARKETING — Building visibility, professional authority and connection with your dream clients