Don’t Spoil Your Post
About when to tell.
Sometimes I stumble into posts titled something like “The Secret to Success,” subtitled “Perseverance is all that matters.” Obviously, I don’t open them. The answer to the title is in the subtitle, and I think to know the topic already quite well. Maybe I’m wrong, but I’m the reader. I decide. To convince me to read a piece on perseverance, you should give me a compelling reason.