What is a good ROI or ROAS for Facebook ads?
I got 483% ROI and 583% ROAS from one of my Facebook ads!
What is ROI?
ROI means return on investment.
I am not adding the screenshot (click only Bangla audience) here because this ad was not run by adding pixels and that is why the ad will not show directly about the amount sold.
but
I know.
because we can still check who is messaging directly from the ad and who is not. If you have run ads on Facebook and managed Facebook pages, you know this is possible.
then we check our sales amount and BOOOOM!
$35,000 in total
where we spend only $6,000
I used the $ icon but it was an ad in Bangladesh so you can count them in BDT
but the ROI percentage is still the same.
What is ROAS?
Well, many of you can think that ROI and ROAS are the same but no!
ROAS is return on ad spend.
Which means how much we spent and how much we got back will be the only amount from which we can find ROAS but when it comes to ROI, we need to find how much we got back after subtracting how much we spent.
So the ROAS becomes high in numbers but the ROI is not.
ROI= {(total sale amount- total ad spend)/ total ad spend } *100
ROAS= (total sale amount/total ad spend) *100
How did I get a 483% ROI and 583% ROAS?
Getting a good ROI or ROAS on Facebook is easy. but hard.
YES! I am saying it again
easy
but hard
Click and Read this old article of mine to know:
Is $100 enough for Facebook ads?
No, this is not enough but this is a good starting point for you. With $100, you can test different creatives and audiences for your products or services.
after getting the insights
you can work on new ad creatives and new audience selections
ONLY THEN!
You will get good results.
Thank you, everyone!
Kept it short and simple for you.
Let me know your opinion.
and Please FOLLOW!
