Drive a Strong Year-End Close by Differentiating Yourself with Salesforce Partner Program Benefits
As the end of 2021 approaches, we are all focused on maximizing our investments to ensure a strong Q4. Differentiating yourself from your competition and maintaining a clear brand is key to converting that opportunity to a win. As a partner, your program membership entitles you to an array of benefits to help you advance your capabilities, grow your pipeline, and stand out from your competition.
But where should your team spend your limited time? Allow us to make a recommendation, in the form of an “end of year” Benefit Mix, specifically designed for converting pipe and standing out in the market. Follow along as we walk you through our five recommended benefits in our latest Benefit Mix.
Benefit #1: Digital Marketing Services
Grow your reach with digital marketing services
Generate customer demand and accelerate your digital marketing with agency-powered support to build digital marketing assets personalized for you. We’ve done the heavy lifting by creating starter content and bridging the relationship between you and our agency to help bring your brand, voice, and value proposition to life.
Benefit #2: Partner Learning Camp
Learn new skills in Partner Learning Camp (PLC)
Leverage Partner Learning Camp so you can develop in-demand skills and expand your capabilities to better meet customer needs. PLC will help expand your product and industry knowledge, develop project readiness, and provide you access to role-based curricula. PLC is an exclusive destination made just for partners. As you take curricula, you have the opportunity to earn badges and be recognized as an Accredited Professional by passing exams. Market your product knowledge to customers to stand out in your next deal cycle.
Benefit #3: Navigator Badges
Showcase your Salesforce Expertise
Having at least one Level I Specialist distinction in Navigator helps you compete in deals and increase your visibility on AppExchange. Customers are searching to find partners that have the required expertise to meet their business needs. New Prospects need to verify that partners have expertise for their challenge, and Salesforce AEs want to recommend a partner with proven customer satisfaction. If you’ve earned a Navigator distinction, ensure you are marketing your expertise by downloading badges for every specialization you have earned.
Here’s what our partners are saying:
Coastal Cloud views Navigator as an integral part of our GTM strategy both internally and externally.
- Matt Hauck, Director of Marketing, Coastal Cloud
Benefit #4: Platform Expert Consultants
Innovate with the help and power of our Platform Expert Consultants
With this benefit, you can advance your product innovation and product roadmap strategy through personalized 1:1 expert technical guidance. With this benefit, you have exclusive access to Platform experts for architectural guidance to maximize your use of Salesforce technology. These discussions will assist you in adopting and integrating with Salesforce clouds, products, or features.
Benefit #5: Talent Alliance
Lead your company to build a diverse workforce
Sourcing Salesforce talent can be difficult and getting starting with Salesforce. By joining the Talent Alliance, you are committing to a culture of equality, and getting connected to certified candidates across workforce development programs. By joining, you will be connected to Salesforce candidates and brings new talent into the ecosystem, with the emphasis on building a diverse workforce that reflects society around the globe
Here’s what our partners are saying:
“Our fellow, has only been with us for two weeks but has already excelled.”
- Mikal Beth Fortenberry, Director for Customer Experience, CommonTeri Services
To learn more about all of your partner program benefits, take a double click into the below resources:
