How Parsing Technology Can Help Recruiters Hire Better Candidates

Aanchal
AppExchange and the Salesforce Ecosystem
7 min readNov 1, 2021

For the purposes of this blog post, I set out to identify the biggest challenges that recruiters face. And, just like any other amateur, I started by meeting up with the recruiters I already knew over drinks to try and scoop out some of the pain areas. Instead, what I learned from the little experiment was how easily the conversation drifted smoothly and if I might say, interestingly, to other topics that were hardly related to work. Well, the martinis may have had something to do with it.

Eventually, however, I did get some great information on the challenges facing these professionals. Challenges confirmed by studies and data from Bullhorn conducted in 2021.

With these pointers in mind and after extensive research on the solutions, I’ve piled up a list of some of the biggest obstacles that the recruiters mentioned themselves. This blog post will explore AppExchange solutions that can help solve those challenges.

The 6 most common challenges that the recruiters face

Seize the Attention of the Ideal Candidates

Discovering the skilled and ideal candidates from a pool of professionals is like finding a needle in a haystack. And most of the recruiters see this as the most painfully exhausting problem. They eventually settle for the best among the lot instead of finding the one that meets the skill set. Not always the number of candidates who apply for the post is enough. There are chances to find an ideal match amongst the smaller pipeline of a qualified, talented stream of individuals. It’s this batch they find it the most difficult to find.

Making the Candidates Stay at the Apply Job Page

Because the candidates are on the lookout for a job, there are high chances they might stop over at your website, and even better, they’ll apply to one for the job posts. This is where the challenge arises. How many candidates do you think visit the website and spend many minutes filling in the details already mentioned in their CV? If I were the one, I’d instead hop on to another website where applying for the job needs just 2–3 clicks. “Positive Candidate Experience,” a term the HR fraternity usually refers to, is one of the major pain areas. Simply put, making exceptional candidates apply to the job post without wasting time filling in unnecessary information is the recruiter’s distress.

Good Candidates are Scouting Multiple Opportunities

Believe me, good candidates have no shortage of job offers. Recruiters from all around are phishing for skilled and proficient candidates with enticing offers in hand. The ones with special skills are always considering better job opportunities at one time. Putting in extra efforts to persuade passive candidates into selecting your company is what the recruiters find challenging.

Quick Hiring

The recruiters wish to fill up the open positions fast because such delays would cost daily operations and hence money. Yet, a search for the professionals would sometimes take weeks or even months. This obviously puts the recruiting team in a dilemma. Such delay in finding the right fit would be because of the shortage of qualified candidates. Or, the company and the candidates fail to reach a consensus, which makes them select the job offered by the competitors.

Relying on Manual Data Recruitment

Whilst depending on the recruitment metrics is an excellent way to improve the recruitment process; the team often wastes valuable time and days collecting and processing the data. Undoubtedly, using spreadsheets to keep track of the hiring data is one way, but the manual work involved only increases errors. Accuracy is one thing that for sure is compromised. What these companies are missing is a streamlined approach to efficient hiring.

Building a Brand Value & Name

Every candidate wants to get associated with a brand name. It is believed that the top 20% of the candidates are attracted by a company’s culture and decide their future roles based on the brand. However, it’s not as easy as it sounds. There’s a positive candidate experience that should be considered for enhancing and promoting the company culture. This is something that requires a collective measure on the behest of the co-workers as well.

After understanding and penning down these problems, the solutions, quite surprisingly, were easy to find.

Salesforce AppExchange

During the course of my research, I realized that most of the companies rely on the Salesforce AppExchange cloud marketplace. Primarily because it offers top-notch apps, customer service, analytics, and a lot more. Surprisingly, nearly 95% of the fortune 100 companies use at least one of the Salesforce AppExchange apps, which in itself adds credibility to the parsers that the HRs can use.

The most intriguing aspect was that all the apps have to go through rigorous security checks to be listed in the AppExchange marketplace. This piece of information was enough for me to ensure that as a client, I will have access to the tried and tested apps that are available on a prominent cloud platform.

After having gone through a plethora of apps, one thing I realised was that each uses Salesforce-familiar tools like the workflow, dashboards, and the customization fields. I got a chance to easily review the functionality of the parsers by watching the demo. It was just like taking a test drive where I got to know the functionality of the product and decide whether it was true to its words. Talk about revolutionizing the recruitment process.

Invest in an HR Technology

The most important part is to know that investing time scrutinizing the CVs field-wise and then segregating the best out of the hundreds will reap no good. It’s imperative to invest in an automated system that trims down the process from days to a few hours. This will be good, especially for recruiters who don’t wish to compromise with the quality of the professionals. Having a database of candidates segregated based on skills, experience, qualification, education, and more simplifies the process.

That’s when I got to learn about resume parser for human resources. Remember the problem I spoke about above? Positive Candidate Experience! This is what the parser helps with. I realized integrating the software in the ATS would mean that the candidates won’t have to fill in their information repeatedly. Simply uploading the CV would suffice. The parser fetches the data fields automatically, which further helps the recruiters reach out to the skilled personnel.

What further stirred my interest in the product was that the recruiters can save their time too that otherwise used to be wasted in manual data entry. I tested it and selected the data fields based on which I wanted the candidate list to be extracted to see what the hoopla was all about. Interestingly so, I ended up saving 2–3 hrs that otherwise would have gotten wasted scrutinizing 15 resumes and instead got streamlined data within a few minutes.

There’s more to it which I understood after giving a resume parser a try. The advanced features and ease of use, in particular, won me over. I also realized how easy the whole scenario was made at Salesforce AppExchange where they do understand the concept of positive experience. To go with it, the platform’s architecture made it quite smooth to streamline, optimize, and automate the HR’s ability to deliver a positive candidate experience.

A Pre-built Candidate Database

Proving handy at the last moment, this is a database of the candidates who can fill the positions in the near future. Having a pre-qualified list will eventually reduce the time to find the candidates and the recurring costs involved. All the recruiters need to do is engage the past and passive candidates.

Train the Recruiting Team

Agreed that the recruiters in your company are highly experienced, but their skills can sometimes need polishing. One of the most common reasons I’ve realized why the hiring team may need training is to combat the bias. Training them on how to make a candidate feel comfortable or ask interview questions can make a difference.

Enhance the Recruiting Strategies

One good way to do this is to advertise the vacancy on the job board that you know is a stopover for candidates. But alone, this won’t help. You may consider social portals to post your job feed, employee stories, office culture, and other benefits that would seize employees’ attention.

Wipeout manual data entry work processes

One of the best ways AppExchange can help recruiters is by eliminating the manual data entry that sucked up their valuable hours. A seamless integration with resume parser would mean uploading the resumes in bulk and getting the required information of the candidates within seconds. Another good point in its favor is that it minimizes the risks involved with manual data entry, which cut down the liabilities your company might have to bear in terms of spending both resources and time searching for the right candidate.

Conclusion

There’s no doubt that recruiting can be challenging, but seeking help and suggestions from others, who may be far more experienced than you, can help come up with ingenious solutions. The problems are common, and their solutions can be creatively advanced. There are tons of resources available, this blog being one of them. My sole criterion here was to find a solution that could help the recruiters perform their job better. This HR technology interestingly turned out to be a solution that will erase the manual hiring errors in the future.

If you’re wondering what a resume parser does other than this, wait up for my next write-up. Till then, adios!

Author Bio: Aanchal Sharma working with RChilli- a resume parser provider that’s now available on Salesforce AppExchange. An avid reader who’s on a constant quest to search and explore what’s latest in the technical arena and bring it to the digital paper.

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