The Power of Metrics for Legal Teams

Josh Sangster
AppExchange and the Salesforce Ecosystem
2 min readJul 19, 2022
A woman with short hair speaks to three of her team members around a desk.

Transforming Unstructured Text to Structured Data

Do you know what data best shows your legal team’s success and illustrates investment return? What information can help you drive organizational change?

As organizations are embracing digital transformation, the use of data and metrics is becoming standard practice. For many legal teams, this type of reporting can be an overwhelming concept. Luckily, technologies incorporated into your legal team’s everyday workflow, such as contract lifecycle management (CLM) technologies, can be the key to unlocking powerful metrics.

Salesforce is a leading example of an organization that understands the power of metrics and how to use them in their everyday processes. As their legal team was developing their metrics strategy for the contracting process, they relied on Salesforce’s core values — trust, customer success, innovation, equality, and sustainability — as a guide.

They didn’t want to track data just for the sake of tracking. Large amounts of data can be difficult to keep up to date, clean, and valuable, which can lead to inefficient adoption. It was important to Salesforce that every data point had a clear downstream consumer that would utilize the data. This approach to contract intelligence is a key factor in Salesforce’s ability to continuously improve, innovate, and ultimately build stronger customer relationships.

How Can Legal Metrics Drive Change?

With the help of contract management software for legal departments, individuals can see specific agreements because they all live in the Salesforce platform from inception to completion. This software provides artificial intelligence in contract analysis to provide deeper insights into what work comes into every department, what is still in progress, and what has been completed.

Curious how to get started? Available on the AppExchange, Conga CLM can help bring greater visibility into legal data and provide structure to make your data more accessible to all.

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Josh Sangster
AppExchange and the Salesforce Ecosystem

Director, Product Management @Conga. A CLM expert focusing on people, process, and technology with over 7 years of Salesforce experience.