Unbounce welcomes Steve Oriola as new Chief Executive Officer

Unbounce
Inside Unbounce
Published in
2 min readJan 30, 2024

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As Unbounce welcomes a new phase of growth led by its new CEO, Steve Oriola, the company’s previous CEO, Felicia Bochicchio steps away after five and a half years of exceptional service. Felicia spearheaded some of Unbounce’s most significant evolutions, including introducing our customers to the value of Conversion Intelligence and helping marketers grow smarter through AI-powered tools.

We extend our heartfelt gratitude to Felicia for her outstanding leadership and notable achievements during her time at Unbounce.

Unbounce is proud to introduce Steve Oriola, a tenured CEO with over two decades of experience scaling dynamic B2B SaaS platforms, including Constant Contact and Pipedrive. We are excited to leverage his extensive experience and fresh perspective to drive both growth and innovation at Unbounce. Steve is poised to lead the Company into a new era, continuing to enhance and develop new and innovative solutions to fit the evolving needs of Unbounce customers and marketers around the world.

“I’m thrilled to be joining the Unbounce family and leading the company’s mission going forward,” says Steve Oriola, Chief Executive Officer at Unbounce. “I’m committed to ensuring the company’s success through delivering forward-thinking technology-driven solutions for our customers, while driving profitable revenue growth for the business”

About Unbounce

Unbounce is the global leader in landing page and conversion intelligence software empowering marketers to build and optimize high-performing landing pages without a web developer. Since 2010, Unbounce has helped customers generate (literally) billions of leads, sales, and signups. With easy-to-use builders designed for any skill level and AI-powered features to help launch campaigns quicker, Unbounce gives marketers everything they need to get great results and grow their businesses. Founded in Vancouver, B.C., Unbounce is a people-first business, one of Canada’s most admired corporate cultures and has powered over two billion conversions worldwide.

Connect with our growing community of marketers at Unbounce.com and @Unbounce.

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Unbounce
Inside Unbounce

Build high-converting landing pages, popups and sticky bars for your marketing campaigns without developers. Talking marketing, tech, and Canadian goodness.