Instant Sponsor Partners with Esports Arena

Mike Murphy
Instant Sponsor
Published in
3 min readJan 16, 2019

Los Angeles, CA (January 16th, 2019) — Instant Sponsor, a blockchain-powered sports sponsorship platform, has formed a partnership with Esports Arena.

“Instant Sponsor is excited about the opportunity to partner with Esports Arena,” Anthony Puntoriero, founder and CEO of Instant Sponsor said in a statement. “Esports is projected to become a $3-billion industry by 2022. And sponsorships are projected to be a substantial revenue stream for the industry, making this partnership a no-brainer.”

Puntoriero was citing a report made by Goldman Sachs in 2018 that projected the growth of Esports to surpass the $3-billion mark by 2022. That report also stated that Esports will have more monthly viewers than the NFL and compete on a global stage with football and F1 for the most-watched sport on the planet.

In 2015, the Esports Arena, the first venue dedicated to competitive gaming in North America, opened its doors in Santa Ana, California. Over the next few years, Esports Arena expanded to Oakland, helped Allied Esports in creating Esports Arena Las Vegas and ESA Drive, and partnered up with Walmart to bring esports competitions and events to Walmart shoppers.

Esports Arena’s locations run league nights during the weekdays and larger tournaments on the weekends. Open play hours will exist daily for customers to train together, try out a new gaming product or game, or practice for an upcoming match. All arenas will be equipped with OVERPOWERED PCs, which were developed specifically for gamers by Esports Arena, and are available exclusively on Walmart.com

“We are very excited to be working with Instant Sponsor to keep finding new and innovative ways to bring new revenue streams to the Esports Industry,” said Tyler Endres, the co-founder, and CEO of Esports Arena.

More about Instant Sponsor:

An average of 30 percent of sponsorship inventory goes unsold across professional sports each year. Instant Sponsor addresses this pain-point for athletes and teams by acting as a conduit between sponsors and rights holders.

Instant Sponsor’s patented algorithm — Campaign Consultant — allows sponsors to match with sponsorship opportunities based on desired budget and target demographics…ensuring a return on investment. Once matched, rights holders and sponsors and negotiate and transact all without leaving the Instant Sponsor platform. And since Instant Sponsor is backed by blockchain technology, the transactions made on the platform will be secure and instantaneous.

Before transitioning to a blockchain platform, Instant Sponsor had a 4-year operating history as an independent agency with some notable clients including PGA Tour, WTA, Shanghai Masters, Dallas Mavericks, Sky Sports, Staples, and Mercedes Benz.

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Mike Murphy
Instant Sponsor

LinkedIn Strategy Consultant 📲| Strategic Connector 🤝 | Specializing in Pitching your BIG IDEA 🎯