The EuroLeague Extends Its Partnership With Domino’s
EuroLeague basketball renewed its sponsorship agreement with Domino’s. The global pizza delivery chain will continue to sponsor both the EuroLeague and EuroCup competitions.
The partnership that began in November 2020 is now extended until 2023.
Per the extension, the EuroLeague will continue to allow Domino’s brand visibility at matches across both competitions, along with signage on the media platforms associated with them.
“Since 2020, we have focused on reaching our common goals by knowing what Domino’s wants and developing a specific individual plan to provide enhanced global exposure while at the same time ensuring higher engagement and impact from our fans,” stated Kimon Stefos, sales director of corporate partnerships and licensing for Euroleague Basketball.
The continued partnership is proof that the EuroLeague can sign even the most prominent partners with enhanced global exposure while also offering them local impact and engagement.
The announcement comes just after EuroLeague basketball added online trader Brokereo to their sponsorship portfolio. Turkish Airlines remains the title airline of the competition.