Why You Should Redesign Your Business Website
First impressions are essential, and your website will be the first impression clients have of your business. Think about it: do you buy anything anymore without googling it first? Your potential clients do the same. Having a great website can be a game-changer.
The rise of smartphones
As of 2015, mobile devices are the most popular way to surf the web. Whether it’s reading emails, connecting through social media, or doing business, more and more people use their phones to browse the internet every hour. So make sure your website looks great when accessed on a mobile device!
You should redesign your website with responsive design. This means that the content will adapt to every screen size. Visitors should be able to find the same content on their laptops and their phones, and responsive design is the way to do it.
The importance of being user-friendly
Have you ever visited a website with a clear purpose and got lost immediately? That’s what happens when developers don’t take into account User-experience (UX).
When redesigning your website, make sure you think from a visitor’s perspective. Don’t crowd it with text and links and images and colors. Keep it simple and pleasant, and include call-to-action buttons so that everyone knows what’s the next step.
New website means more clients
If you don’t forget about mobile responsiveness and UX design, your new website will make a killer first impression. Visitors will remain on your site and you’ll see your visitor-to-buyer conversion rates skyrocket!
This post was originally published on Intelligems Blog
