We grade the year that is.

Interbrand Australia
IQ: by Interbrand Australia

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The Good
I consider my expanded collection of loungewear an investment.

The Bad
The phrase “now, more than ever” currently gives me a nervous twitch.

Comment
Who would have thought murder hornets only warrant a blip on the radar?

Grade
C

— Kat Fischer, Writer

The Good
Change is as good as a holiday! And there’s been plenty of change in 2020. Time to get in touch with my true self, read more, cook more, exercise more.

The Bad
I don’t like change. And this was not a holiday. The only thing I did more of was watch detective thrillers.

Comment
I feel as though I bought a ticket to Cirque du Soleil on the big stage, but instead got Tiger King on a small screen. It was entertaining, but I want my money back.

Grade
F (for False start of a year).

— Lucy Gavan, Senior Strategist

The Good
I haven’t had a Sausage and Egg McMuffin in weeks.

The Bad
I haven’t had a Sausage and Egg McMuffin in weeks.

Comment
It was like a holiday for my wallet and my arteries.

Grade
B+

Nakita Carey, Junior Designer

The Good
I’m cooking more. The fridge is stocked. I’ve had to invest in much better equipment, so my French press and NutriBullet are now part of the family.

The Bad
I thought I owned the French press... but the French press owns me. My coffee/smoothie intake has reached catastrophic levels.

Comment
Personifying your appliances is a slippery slope. When they begin talking to you, you tend to listen, despite the terrible advice.

Grade
$129.99/10 (that’s the price of the NutriBullet).

— Maxwell Hogue, Junior Strategist

The Good
Almost time to lodge my return with myTax, which, as a man of a certain age, I find enjoyable in a responsible and sensible way.

The Bad
It’s incredible how many unnerving anomalies you can cram into six months.

Comment
If you don’t laugh, you’ll cry.

Grade
C-

— Dan Steiner, Senior Writer

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Interbrand Australia
IQ: by Interbrand Australia

Brand-led business transformation, so brands can make Iconic Moves. Find out more at www.interbrand.com/au or say hello@interbrand.com.au