A Do and Don’t When Sending Sales and Marketing Emails

You need to send the right email to the right person.

I get a lot of emails from people trying to sell me something. I also send lots of sales emails as a part of my job in real estate.

After seeing thousands of emails, you begin to notice patterns.

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Kevin Shan

Project Manager for Sotheby’s Concierge Auctions selling luxury homes globally. Writing about my life, work, and everything else that comes up.