Interstate Creative Partners appoints Damien Dussurgey to lead digital product development arm‭, ‬Interstate i|o initiative

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After serving in senior positions at tier 1 automotive technology suppliers Bosch and Magneti Marelli, most recently as Sales & Marketing Director of Magneti Marelli’s Motorsport division, Damien Dussurgey has joined Interstate Creative Partners as Head of Creative Technology and will lead a new business unit, Interstate i|O.

About Interstate i|O:
Interstate i|O is the user technology team of Interstate Creative Partners.

The lines that divide humans and machines are increasingly blurred with both the pace of technology development and evolving human expectations of experience changing the way in which we interact. Devising seamless, differentiated (branded) experiences through an interface or platform that engage audiences with elegant, stress-free technology is not a ‘nice to have’, it is now essential for success in any modern business.

Interstate i|O has been created to invent, craft and design the point of human
interaction — the touchpoint and experiences where consumers engage with brands - to form mutually rewarding relationships. Goods, services, loyalty and support all flow from the success of these touch-points.

Interstate i|O combines technologists with designers and strategists to transform the way in which a brand is interacted with through the application of superior UI/UX concepts, data enabled platforms and relevant, beneficial technologies.

Recent projects include the development of a live-data-management and visualisation system (Mondrian), a Blockchain-backed ‘Swap’ application that connects brands to their fans through limited edition football collectables and the use of live data-feed curation and display in company HR systems.

www.interstateteam.com/io

Interstate of Mind

Ideas from the heart.

Interstate Creative Partners

Written by

A creative business consultancy. We guide clients through stages of change as creative partners. Here to find and shape the incredible.

Interstate of Mind

Ideas from the heart. Creative minds for the driven and uncompromising.

Interstate Creative Partners

Written by

A creative business consultancy. We guide clients through stages of change as creative partners. Here to find and shape the incredible.

Interstate of Mind

Ideas from the heart. Creative minds for the driven and uncompromising.

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