How better is the E-commerce shopping experience in the future? Technology impact
The E-Commerce industry is showing up revolutionary trends for the last 10 years and persist. People are peeping into the evolutionary principles of the E-commerce industry. There is a huge increase in sales figures and customer demands.
Today B2C e-commerce is formidable to B2B businesses. Technology plays a key role and is the existential factor for any E-Commerce industry. Right from reformulating the customer experience, through incorporating Artificial Intelligence, a seamless payment process to overall security, technology is the root.
A relevant article in Forbes by Kimberly A Whitler throws light on the changes we anticipate in the E-commerce industry. Besides a variety of screens, voices and wearables surface as the new touchpoints. Smarter technology along with Artificial Intelligence can certainly act as real as a salesperson in a store. Better content and better service come into the picture and elevates the shopping experience.
Sellers are also ought to have a better experience through evolving technologies. They can utilize the aspects of predictive marketing to the core and go in search of better, secure, fast, and easy means of payment. Technology can also help both sellers and buyers to utilize social media and harness the ‘group mentality’ for a better E-commerce experience.
As technology evolves, every stakeholder in the E-commerce industry gets access to a better world of opportunities. It can expel the fears of Non-transparency and security and pave way for a better business transaction on the whole.