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Intertrend
Creating conversations and building thought leadership about the Asian American voice, experience and influence in the global context.
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I’m From Japan And I Speak English With An American Accent.
I’m From Japan And I Speak English With An American Accent.
I recently had a thought-provoking conversation with an Uber driver.
Nonju Shi
Dec 8, 2022
This is what our Asian-American colleagues thought of “Everything, Everywhere All at Once”
This is what our Asian-American colleagues thought of “Everything, Everywhere All at Once”
“Everything, Everywhere All At Once” was the first movie I’ve seen in years that made me cry. I specifically teared up when the main…
Ian Kumamoto
Jun 30, 2022
After I came out, my Chinese mother still loved me
After I came out, my Chinese mother still loved me
Western media often portrays Asian mothers as cold, cruel and unfeeling. Mine was nothing like that.
Ian Kumamoto
Dec 13, 2021
How a single Facebook Group helped millions of diasporic Asian youth find their voice
How a single Facebook Group helped millions of diasporic Asian youth find their voice
With over 1.7 million followers, Subtle Asian Traits is a social media phenomenon. Why did this occur and what is next for this viral…
Marshall Zia
Jun 15, 2020
A Dish Best Served Racist? A Deep Dive Into Tastebuds, Food Culture, and Our Prejudices.
A Dish Best Served Racist? A Deep Dive Into Tastebuds, Food Culture, and Our Prejudices.
Food. Seems simple enough right? Well, when you view it through a cultural lens, it’s far more complex than just nourishment. To me, it’s a…
Derek Escano
Nov 8, 2022
Is This Brand Racist? A Look at Colorism in Advertising.
Is This Brand Racist? A Look at Colorism in Advertising.
The adage-in-the-making “Asian Americans are not a monolith” is finally cascading its way through the advertising-industry. The AAPI…
Nisha Gopalan
Sep 29, 2022
My 2022 KCON Recap
My 2022 KCON Recap
If I could name a Top 5 moment, it would be my weekend at KCON LA 2022.
Melanie Ho
Sep 9, 2022
100% Hapa & Proud.
100% Hapa & Proud.
Growing up with a Japanese mother and a caucasian father, I always felt a little bit different. My mother is from Hawaii, where the…
Steven Hoffman
Aug 30, 2022
What Chinese Herbal Medicine Taught Me About My Identity
What Chinese Herbal Medicine Taught Me About My Identity
Pu gong ying, Huangqi, Mujin Hua, Tao Ren. Together, these herbs, roots and other hard to identify substances boil together in a pot…
Millie Liao
Jul 26, 2022
TikTok, Benevolent ruler or Despot? ; The Content Creator’s Perspective
TikTok, Benevolent ruler or Despot? ; The Content Creator’s Perspective
In 2021 TikTok drove 4.6 billion in revenue, but despite this content creators, the very reason the platform exists, continue to get paid…
Jigesh Patel
Jul 14, 2022
5 Asian-Founded Businesses That Changed My Life
5 Asian-Founded Businesses That Changed My Life
I highlight and work with Asian-founded businesses for a living and these products are a game-changer.
Esther Lee
May 18, 2022
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