4Qs at 4PM: Onboarding a New Sales Team
Here is the answer to the third of four questions directed at Mike Pollack, co-founder of Intricately at 4PM on a Tuesday.
Say you’re a Sales Leader tasked with on-boarding a new team. What are the different ways you could see Intricately being used by account executives and sales operations?
When I was V.P. of Sales one of my biggest mandates was accelerating the ramp time for new sellers. As we grew the team, it was a constant challenge to ensure that reps were productive, competent on our product, and on plan.
- Better Targeting. We can provide sellers with a comprehensive understanding of the competitive land- scape, insight into their competition, and powerful prospect identification and targeting.
- Market Intelligence. With Intricately, you can view macro things like TAM (total addressable market) and where wallet share is moving. Cutting to the micro; we help an individual sales rep by providing them in- telligence before every call and a solid grasp of a prospect’s digital footprint and how that footprint has changed over time.
- Product Sequentiality. We help them understand the sequence of products their prospect’s have used, un- derstand spend and deliver anticipatory guidance about what products prospects are likely to need next.
Whether it’s a sales leader or a sales individual contributor, we have solutions for both those constituencies to help them grow sales, engage with prospects, and have higher quality conversations that lead to more closed, won opportunities.