Introducing Retoken!
Decentralized referral system for sales people

Seda Mermer
Introducing Retoken
3 min readApr 6, 2022

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A decentralized system that helps redistribute power in seller and buyer interactions. Retoken is a bonus mechanism that helps sellers achieve better product placements.

Peer-to-peer interchanges are relevant in both physical and digital interactions. Retoken challenges existing norms by empowering sales personnel and also satisfied consumers to identify and put their most used products into the spotlight.

The Blockchain Service Model

Bonus referral systems have long been implemented into supply chains and, more notably, direct buyer and seller interactions. In physical interactions, vendors are motivated to sell a product as they receive commissions. On the other hand, buyers see the value by submitting reviews when dissatisfied with their purchase.

Retoken aims to create an affiliate-like bonus system where sellers and producers in the digital space are equipped with more motivational selling tools. Retoken helps generate new incentives for cashiers and sellers to expand a product’s reach by using positive reward reinforcements. Furthermore, by reducing reward implementation frictions between sellers and buyers, manufacturers can track, analyze and improve their current rewards campaigns.

Retoken adds a new dynamic to the bonus system, which has previously been ignored by retail and bulk sellers. Retoken also rewards consumers who actively participate in providing rich data about the products. Thus, consumers can also use the bonus system by actively participating in cross-marketing and promoting the manufacturer’s products.

There is an interlink between physical and digital selling practices. Retoken plans to minimize the rewards system gap by creating a mobile solution that integrates newly used technologies with old sales practices, sellers and buyers can take advantage of new financial incentives through asset tokenization.

Retoken is balancing the number of rewards with a data-driven approach. The value manufacturers get from using Retoken is unparalleled as each consumer or sell interaction provides insights into how users perceive products and their placement. It creates a new way of understanding consumer preferences and generating an efficient and reliable way to communicate those offerings to maximize profits.

Real Case Retoken Utility

Retoken uses two components to expand its network effect: the manufacturer console and wallet. As a result, manufacturers and producers can insert their campaign specifications and set the parameters for their motivational campaigns.

The Retoken wallet is the primary basis for obtaining access to ongoing campaigns. Both sellers and consumers can get information about ongoing campaigns, including payout data. In addition, the wallet allows users to exchange their Retoken rewards for FIAT. Every transaction on the wallet is immutable and secure, allowing users to exchange their tokens through a payment gateway safely.

Both elements work in tandem. Manufacturers set the main characteristics of the campaigns while wallet users scan a unique code to participate in the bonus system. Each transaction and reward is then automatically generated once a task is completed and the wallet is funded with the right amount.

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