How Massive Marketing Efforts Manipulate Your Food Choices Every Single Day
Be aware of these industries if you want to take back control of what you eat
Have you ever felt ashamed about your food choices? Or have you ever blamed yourself because you ‘failed’ at yet another diet?
Well, you are not alone. It’s not random. In fact, there is a good reason why this is not your fault. Marketing forces pull you in different directions, giving you a false sense of freedom to choose what you eat.
In this context, imagine for a moment how liberating it would be to take ownership of the food on your plate.
Geneen Roth, one of the pioneers promoting freedom from the diet culture, expresses this masterfully:
“When we give up dieting, we take back something we were often too young to know we had given away: our own voice. Our ability to make decisions about what to eat and when. Our belief in ourselves. Our right to decide what goes into our mouths.”
Appealing to freedom, a fundamental human right, “Food Freedom” has become an ‘umbrella term’ used to describe many different concepts in recent years: from ditching the diet culture to addressing eating disorders, to special weight loss plans, and everything in between.
