Leaps.
Innovation begins with a leap.
Innovation begins with a leap.
How do you know when to stop questioning? How do you know when to start building? If you start with the wrong assumption, how do you know that your effort won’t be wasted? Why doesn’t this uncertainty paralyze us?
Innovation begins with observation, inspiration and design. In that initial process, assumptions are made. Sometimes many assumptions are made, and made confidently. Sometimes, they’re right.
This process — this confident assumption-making — is called a “leap”. Leaps are necessary and healthy. They not only begin the innovation process, they re-appear throughout at key moments.
Leaps usually give way to long periods of incremental innovation. But eventually creative pressure builds up, a limiter is reached and the process stalls — you can’t walk further, there is a cliff — you need to take a running jump, a leap!
Leaps punctuate the equilibrium of incremental innovation.
