IOV demystifying beliefs about blockchain

Since the creation of Bitcoin, people anticipate profound changes in the financial system. What is the nature of the change that blockchain brings to the world?

To this question, two visions co-exist: a visible revolution or a deep but invisible transformation. Also, regarding the potential use-cases that the blockchain can bring, we all often hear that the killer app is missing in order for the blockchain to become mainstream.

IOV wanted to answer these two questions:

Blockchain lies at the origin of deep and invisible change

Will users change their habits to use the blockchain? We don’t think so.

It’s the blockchain that will adapt to the users. For the blockchain to be used by billions of users, it should not create any friction in the user journey. To learn more about this topic, you can read our article about the four pillars needed to enable mass-adoption: https://medium.com/iov-internet-of-values/from-the-crypto-geek-era-to-the-internet-of-value-era-e3aca7ee7605

An example: Terra money. Their currency and blockchain is completely invisible to users. Paying with Terra in an e-commerce site is easy: the users get discounts automatically, without being aware that they are using this technology for shopping.

Send digital assets is the killer app in blockchain

Yes, this use-case is the killer app for the blockchain: sending digital assets between 4.5 billion Internet users. Our focus is to resolve user pain points, to facilitate users to use the blockchain on a daily basis. It is our mission at IOV to bring blockchain to the people by creating the first network of crypto-users: The Starname Network.