Apple Acquires PrimeSense For Motion Tracking

IPG Media Lab
IPG Media Lab
Published in
1 min readNov 18, 2013

Reports are in that Apple has acquired the 3D motion sensing tech company, PrimeSense. The Israeli pioneer developed the technology behind Microsoft’s original Kinect camera but will not be integrated in the next generation of the Kinect. We can’t help but think PrimeSense may power the much hyped iTV to enable gesture controls in the living room.

--

--

IPG Media Lab
IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.