CES Health And Fitness Trends

IPG Media Lab
IPG Media Lab
Published in
1 min readJan 6, 2013

Health and fitness innovation is poised for major growth at CES 2013. We’ve seen wearable devices like Nike Fuelband and Fitbit take off and we anticipate more companies will get in the mix at this year’s show. Actually, over 220 to be exact. From measuring glucose levels to REM sleep, the amount of trackable data seems endless and marketers can certainly benefit from reaching health enthusiasts on these platforms.

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IPG Media Lab
IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.