Despite Ad Controversy, GoDaddy Sees Biggest Sales Day In History

Although yesterday we reported
that GoDaddy.com’s Ad “Perfect Match” was almost universally panned
on Twitter, yesterday’s sales told a markedly different story. The company
reported that the Monday after the game was the biggest sales day in company
history; hosting sales jumped 45%, dot-com domain sales rose 40%, new mobile
customers increased by 35%, and 10,000 total customers were added yesterday
alone. So today, even though their strategy ran against the conventional wisdom
that social media success and engagement means better sales, it seems though
sheer visibility won out as new users flocked to the service.