Event Recap: Retail News From NRF’s BIG Day 2015

IPG Media Lab
IPG Media Lab
Published in
1 min readJan 13, 2015

The NRF’s BIG Day is a little like CES for retail: there are big tech announcements, thought-leading keynotes, and large showcases at New York’s Jacob Javits Center. Here’s a recap of a few of the larger news reveals:

  • NCR is releasing a new touchscreen pay kiosk, called SelfServ 90. With a small and nimble form, it’s meant to upgrade the self-service checkout experience. Wincor Nixdorf also premiered its new moPOS system, as did Panasonic.
  • Panasonic also premiered PowerShelf, an electronic shelving unit equipped with beacons that can be enabled for both advertising and inventory management.
  • Lots of partnerships this week: Samsung is integrating with tagging/payment system PowaTag. Gimbal, which is also premiering its new Series 21 Beacon, is partnering with audio recognition giant Shazam and mobile offers solution Koupon Media.
  • Spearheading the intersection between retail and tech, Intel has a big booth this year. It is showcasing beacon solutions, mobile payments, a Beef-o-Brady tabletop tablet payment implementation for Beef-o-Bready, its SteadyServ iKeg system for intelligent bar inventory, and its Memory Mirror apparel virtualization tech (on display at Neiman Marcus).
  • IBM released a suite of sales apps, called MobileFirst. Developed by Cognitive Scale, the apps will be Sales Assist (for customer acquisition + management), and Pick & Pack (smart inventory via beacon integration).

Stay tuned for more product news — this is only the beginning of retail innovation in 2015.

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IPG Media Lab
IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.