HelloInsights Becomes Pinterest Marketing Agency HelloSociety

Last November, L.A. startup Science Inc founded HelloInsights, a Pinterest-specific marketing analytics service. Five months later it’s called HelloSociety, and is a full-service marketing firm dedicated to generating client revenue on Pinterest — a figure that the agency says already hovers around $30 million. HelloSociety is now comprised of a five-part product suite, which includes HelloPartners, a public-relations based service, HelloBuzz, a Pinterest contest platform, HelloCreative, a toolset for pin creation, and HelloManager, which manages the accounts. To date, there have been 3 million signups with campaigns involving companies such as Jack Threads, HauteLook, and Homes.com, and — according to the company, 700 of these campaigns have been successful, arguably proving what a powerful tool Pinterest can be if used correctly.