MTV Promotes Upcoming Show On Snapchat

IPG Media Lab
IPG Media Lab
Published in
1 min readJun 25, 2013

Brands and Snapchat don’t go hand in hand, but that’s not stopping racier companies from joining in. The latest to jump onboard is MTV who is using the temporary messaging platform to release “Hangover-style” photos and videos promoting their upcoming show, Geordie Shore. With 200 million messages sent per day, Snapchat could be a cheeky way of distributing content among a younger audience.

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IPG Media Lab
IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.