Target’s “Fashion” Ads For Grocery

IPG Media Lab
IPG Media Lab
Published in
1 min readJan 15, 2013

Target has released another series of grocery ads that parody high fashion spots, advertising products like oatmeal and baby wipes in an over-stylized, humorous way. It looks like there starting to embrace their “Tar-shay” nickname; a pretty smart idea for the big retailer.

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IPG Media Lab
IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.