IPG Media Lab
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IPG Media Lab

The Tech Side of the Streaming Wars

Content is king, but infrastructure is the chariot that carries it

On Tuesday, Disney+ launched with great fanfare after months of high anticipation. One day later, Disney proudly announced that it had already amassed 10 million sign-ups. This is a very impressive achievement, even though it does include the millions of Verizon customers who got Disney+ for…

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