Uber and Lyft Racing to Launch New Carpooling Feature

IPG Media Lab
IPG Media Lab
Published in
1 min readAug 6, 2014

Yesterday, popular taxi-hailing app Uber unveiled the beta test of UberPool, a new carpooling feature that aims to match up Uber users who share a similar route and promises an additional 40% off to each rider compared to normal prices. Now Uber’s major competitor Lyft is also introducing its own carpooling feature, Lyft Line, which basically has the same carpooling function. Uber might have won attention from the press, but since its UberPool won’t be ready until next week, Lyft Line, which is already in use in San Francisco, leads in this lap. Whether the new carpooling features will help further erode car ownership remains to be seen, but competition is always good for the customers.

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IPG Media Lab
IPG Media Lab

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