Waze Integrates Facebook Event Navigatio

IPG Media Lab
IPG Media Lab
Published in
1 min readMay 30, 2013

The crowd-sourced directions provider today proved that it’s showing Facebook exactly what it’s missing. Before, users had to sift through Facebook to find the event, copy and paste the data into Google maps, and follow Google’s direction. Now, if you RSVP to an event on Facebook and click the Facebook button on Waze, directions will appear 48 hours prior to the event. If there is no address listed in the event, other guests can input the correct address. Waze will also show you the locations and timing of other friends who have RSVP’d to the event, allowing you to track their progress. How this affects the three-way bidding war for the startup remains to be seen, but it’s certainly a step in the right direction; social driving just got a major upgrade.

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IPG Media Lab
IPG Media Lab

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