YouTube Update Adds Live Streaming For Most Channels

IPG Media Lab
IPG Media Lab
Published in
1 min readAug 5, 2013

YouTube is on the road to becoming an even more complete solution to internet broadcasting, opening up live streaming to users with as few as 100 subscribers. Other sites, like uStream, have offered live video streaming capabilities for years, but by expanding their range of services to include this, YouTube could effectively shut down its competitors in this realm due to its ubiquity in internet video. Other updates to YouTube’s service include allowing all users to upload custom thumbnails for videos, and allowing video annotations to link externally, giving content creators additional means of monetizing their content. YouTube’s been a giant for years, but this update makes it an even more complete solution for content creators and brands.

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IPG Media Lab
IPG Media Lab

Published in IPG Media Lab

The media futures agency of IPG Mediabrands

IPG Media Lab
IPG Media Lab

Written by IPG Media Lab

Keeping brands ahead of the digital curve. An @IPGMediabrands company.