10 Things You Can Do Right Now to Boost Your Casino Game Profits
In this article, I’m sharing my top 10 monetization ideas for casino slot games, based on my personal experiences and insights. These ideas include a mix of well-known strategies and original concepts that I’ve either seen in casino games or re-designed myself.
My goal is to help you enhance player engagement and revenue generation for your game. From experience boosts and daily bonus streaks to skill trees and limited-time offers, these strategies aim to create a more engaging and enjoyable gaming experience for your players. Let’s dive into these ideas and learn how they can help you optimize your casino slot game.
1. Boost XP with Paid Multipliers
Offer players the option to temporarily increase their XP gain by paying for a multiplier. Experiment with different multipliers like 2x, 3x, 4x, or 5x XP to find the best balance between cost and player satisfaction. For example, “Caesar Slots” by Playtika uses a 3x multiplier. This feature encourages players to invest in the game and progress faster.
2. Pay To Restore Your Daily Bonus Streak
A few months back, I wrote an article about keeping users engaged in mobile games through daily login rewards. In it, I talked about an interesting strategy called “Restore Streak”, which can potentially monetize the reward system.
As seen in the example of “Lightning Link Casino” by Product Madness they offer a 28-day login bonus, but users may lose their progress if they miss a day. To avoid this setback, the game could introduce an option for users to keep their streak by paying a small fee of $0.99.
3. Time-Based Incentives
I recently started playing a game called “Street Fighter” by Crunchyroll, and the ‘online roulette’ reward system caught my attention. The system rewards players with spins on a roulette wheel, but what’s interesting is that the longer players stay online, the more spins they receive.
This clever feature incentivizes players to stay engaged with the game for longer, and I think it could possibly be adapted to other games, such as casino slot games.
4. Multi-Resource Piggy Banks/Vaults
Game developers can improve the player experience by allowing piggy banks or vaults to collect different types of in-game currency.
Offering separate piggy banks or vaults for each currency, along with a special deal to open all at once, adds variety and encourages players to engage more with the game. This simple change caters to diverse player preferences and needs.
5. Pay-to-Unlock Slot Machines
Offer players the opportunity to pay $2.00 to unlock special slot machines that aren’t open by default. This simple yet effective feature lets users access unique gameplay experiences, while also providing an additional revenue stream for game developers.
The image below is a mockup I created, inspired by “Scatter Slots” by MURKA, which demonstrates how this premium option can be implemented in a slot game.
6. Diversify Gameplay with Multiple Battle Passes
Introduce a variety of battle passes tailored to different side modes in the game, providing players with more options and flexibility. The images below showcase different battle passes, each corresponding to a distinct side mode, allowing users to choose the one they prefer.
By offering a range of battle passes at any given moment, players can engage with the content they enjoy most, increasing the likelihood of making a purchase and enhancing their overall gaming experience.
7. Happy Hour Bonus
Incorporate a “Happy Hour” period lasting 1–2 hours, during which players receive purchase discounts or special rewards to encourage engagement and retention. This strategy creates a sense of urgency and excitement, motivating players to participate and invest more time and money in the game.
The image below, taken from the game “DoubleDown Casino” by DoubleDown Interactive, demonstrates how a Happy Hour event can be effectively implemented to attract and retain players.
8. Timers to Monetize Waiting
Implement timers within the game that encourage players to pay real money or hard currency to skip wait times, providing an opportunity for additional monetization. Examples include timers for opening new slot machines or upgrading storage levels.
The image below, from “Gold Fish Casino Slots” SciPlay, illustrates how this strategy can be effectively used in a game. By offering a fast-track option, developers can cater to players who value time efficiency, while also generating extra revenue.
9. Upgradeable Piggy Banks
Introduce the option for players to upgrade their piggy banks in order to store more resources, enhancing their gaming experience. By starting with a basic piggy bank that has limited storage capacity (e.g., 1k coins), players can choose to upgrade their piggy bank by spending hard currency, real money, or by leveling up each time they open it.
For example, upgrading to piggy bank level 2 might increase storage to 5k coins and 5 gems, with further upgrades continuing to expand the capacity. This approach, similar to what is seen in Nordeus’ “Heroic,” incentivizes players to invest in their piggy banks, leading to greater engagement and potential profits for the game developer.
10. Casino-Themed Skill Tree
Introduce a casino-themed skill tree to provide players with a variety of skills to upgrade and customize their gaming experience. This feature, commonly found in more hardcore and action games, can be adapted and tested in the slot industry for a fresh approach.
Players can invest in abilities such as upgrading vault/piggy bank storage, reducing wait time for bonus coins, increasing bonus coin amounts, unlocking bigger jackpots, and improving XP gains. A skill tree adds depth to the game, encourages player engagement, and opens up new monetization opportunities for developers.
In conclusion, these nine monetization ideas are just that — ideas. While some might work wonders for your casino slot game, others may not be as effective. The key is to maintain an open mind and continuously explore new opportunities through A/B testing. By striving to improve the player experience and potentially boosting company profits, you’ll create a win-win situation.
Happy players are more likely to spend on a game they enjoy, and innovative ideas can be the driving force behind both player satisfaction and revenue growth. Keep experimenting and stay open to the endless possibilities the world of casino slot games has to offer.
